Next Street helps its corporate clients:
National retailers like Wal-Mart and Target are learning that standardized formats don’t work in urban markets. Cookie-cutter stores and products are artifacts of 20th century mass marketing, not a 21st century urban culture. Meanwhile, tech firms in Silicon Valley and Seattle are beginning to move in from stand-alone campuses to more dynamic urban centers.SHOW MORE
Innovation is increasingly being driven by small, urban companies that are increasingly minority or women-owned. For national marketers, urban diversity coupled with off-the-charts income density create the potential for high-margin niches in today’s commoditized product categories.
Next Street is organized to help the corporation with urban ambitions become a full participant in this new economic ecosystem.
All our professional staff have large company experience in addition to specific expertise in relevant disciplines: